So, Why is SEO Still So Important?
Most internet users begin their session by searching for something—that something is a need. People use the internet to fulfill their need for information, whether it’s settling a bet on who the 14th president was (Franklin Pierce, by the way) or finding a local restaurant, perfect piece of clothing, or the ideal contractor for a home remodel.
Search engine optimization (SEO) is the process of helping your customers connect with your business online.
Vanguard-Tech team uses modern SEO services, backed by the best digital practices, to increase your traffic & rankings for vetted keywords and long-tail phrases that drive business to your site.
60,000+ Searches Happen Each Second
In 2020, SEO is not about ranking for popular terms; it’s about being found when it matters most. We have skilled search engine optimization experts who carefully research the right keywords for your business, ensuring you are gaining qualified traffic that converts to your bottom line.
- of online experiences begin with a search engine
- of people never scroll past the first page of results
- of users research a product before making a purchase
10 Steps to SEO Success
Our experienced marketing consultants work with you to define your digital marketing goals, developing an initial platform to start strategizing your SEO plan.
By combing through your website, we gain a better understanding of the strengths and weaknesses of your current position.
Auditing your competitors’ actions is a proven way to distinguish your unique value proposition. This also helps our SEO team highlight your business’ strengths.
This critical phase involves an in-depth analysis of popular search terms, combined with useful insights into how your customers are searching.
Our SEO strategists layout how your optimization plan will be implemented, assigning proper key phrases to the appropriate pages on your site.
Utilizing our research and optimization map, our SEOs apply on-page optimization to your website. We keep track of all changes that we make, helping our team gauge the effectiveness of our plan.
Monitor Traffic & Rankings
We monitor how your site is performing by analyzing metrics collected via Google Analytics and Search Console.
Refine SEO Plan
Using site performance data, we modify our SEO plan and continue to improve your search engine optimization.
With our content marketing services, our team develops unique content targeted to engage your customers and perform in the search engines.
Reporting & Refinement
We continue to monitor and report your site’s performance routinely. This includes checking your analytics data along with your site’s overall health, allowing our team to stay on top of your site’s positioning in the marketplace.
Which SEO Solution is right for you?
We were founded on SEO over 16 years ago and with that much experience, we know what we’re talking about when it comes to defining what searchers and search engines are looking for. Whether you’re a brand-new startup looking to establish a name, remedy dated optimization techniques, or boost your established website’s performance, our team provides the tools, experience and knowledge you need in your corner to grow your business.
If you hope to dominate, you need a complete local SEO strategy that drives and delivers results
- Local search optimization
- Google My Business
- Citation setup and optimization
- Localized content creation
Get clicks, drive conversions, and increase sales on your website with optimized eCommerce.
- Product optimization
- Site architecture
- Enhanced eCommerce analytics
- Brand awareness
Technical SEO provides businesses with the foundation required to scale marketing success.
- Backlink analysis
- Website migrations
- Schema markup
- Image optimization
All of our SEO services feature a basic analytics package. If you’re ready for a bit more, explore!
- Google Analytics
- Google Tag Manager
- User behavior data
- Reporting and insights